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Devil's Acre

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Devil's Acre

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Devil's Acre

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Devil's Acre

Future Bars Group

Devil's Acre

Located in the heart of North Beach and named after San Francisco’s Prohibition Era den of iniquity, Devil’s Acre is a Barbary Coast themed bar by the renowned Future Bars Group based on apothecary’s and medicine shows from the turn of the 19th century.

I worked closely with the visionary owners and managers to carefully craft a brand and menu art direction fitting of the elaborate interior decor and beverage experience.

Role

Art Director

Duration

6 months

Outcomes

Brand & Logo Design

Vintage Almanac Menu Design

Extendable Art Direction Style

Future Bars Group

Devil's Acre

Located in the heart of North Beach and named after San Francisco’s Prohibition Era den of iniquity, Devil’s Acre is a Barbary Coast themed bar by the renowned Future Bars Group based on apothecary’s and medicine shows from the turn of the 19th century.

I worked closely with the visionary owners and managers to carefully craft a brand and menu art direction fitting of the elaborate interior decor and beverage experience.

Role

Art Director

Duration

6 months

Outcomes

Brand & Logo Design

Vintage Almanac Menu Design

Extendable Art Direction Style

Future Bars Group

Devil's Acre

Located in the heart of North Beach and named after San Francisco’s Prohibition Era den of iniquity, Devil’s Acre is a Barbary Coast themed bar by the renowned Future Bars Group based on apothecary’s and medicine shows from the turn of the 19th century.

I worked closely with the visionary owners and managers to carefully craft a brand and menu art direction fitting of the elaborate interior decor and beverage experience.

Role

Art Director

Duration

6 months

Outcomes

Brand & Logo Design

Vintage Almanac Menu Design

Extendable Art Direction Style

Future Bars Group

Devil's Acre

Located in the heart of North Beach and named after San Francisco’s Prohibition Era den of iniquity, Devil’s Acre is a Barbary Coast themed bar by the renowned Future Bars Group based on apothecary’s and medicine shows from the turn of the 19th century.

I worked closely with the visionary owners and managers to carefully craft a brand and menu art direction fitting of the elaborate interior decor and beverage experience.

Role

Art Director

Duration

6 months

Outcomes

Brand & Logo Design

Vintage Almanac Menu Design

Extendable Art Direction Style

Devil cauldron illustration by Kellie Langewisch

Devil cauldron illustration by Kellie Langewisch

Devil cauldron illustration by Kellie Langewisch

Devil cauldron illustration by Kellie Langewisch

Vintage Almanac Menu

Inspired by vintage almanacs of the 19th and early 20th centuries, the 24-page almanac style menu features a variety of sections, each with a unique layouts, ornaments, typefaces, and illustrations sourced from archived almanacs.

To add an element of fun & delight, we even created custom ads for recognizable nearby businesses with deep roots in the North Beach neighborhood.

©2024 Varun Mehra • Made with zero code in Framer

©2024 Varun Mehra • Made with zero code in Framer

©2024 Varun Mehra • Made with zero code in Framer